Search Engine Optimization

Search Engine Optimization is the art and science of creating effective web content and positioning websites on the internet to maximize traffic from search engines like Google Search. This course teaches the basics of ethical Search Engine Optimization and is suitable for anyone intending to optimize their own business website or wanting to gain background knowledge before working with an external partner in this area.

What will we cover?

  • How inbound marketing and search engines work
  • Selecting keywords so you are found by your potential customers
  • Optimizing your website content for search engines and customers
  • Measuring the effectiveness of SEO in your business

By the end of this course you will understand to use keywords effectively on your website, optimize your website design to be search engine friendly and identify the free tools that are available to help you.

Salesnet is a highly-experienced sales and marketing consultancy and training provider. Each of our courses can be customized to your requirements and run either at your location or in a conveniently located training venue. Please contact us to discuss your requirements.